We have been enhancing the excellence of Sicily since 2009, promoting its destinations for exclusive events organised by our partners.
Thanks to a careful policy of territorial marketing, we promote Sicily as a brand in Italy and in the world, increasing its potential as a destination for meetings, congresses and events.
We are the reference point for the operators in the sector: we enhance their activity and the quality of the services offered to clients interested in bringing an event to Sicily.
What we do
- We promote Sicily in Italy and abroad to increase the number of meetings and events organised on the territory
- We liaise with the institutions, coordinate market supply and represent it on the Italian, European and non-European markets
- We constantly map the Sicilian operators so as to have an updated picture of what the territory has to offer
- We create a network of facilities and operators on the basis of international quality standards
- We analyse market trends and customer satisfaction so as to adopt corrective action and implement improvements
- We share economic data and international trends with the operators to stimulate the development of the supply chain
- We care for professional development and refresher courses tailored for our member operators to improve their competence and the standard of the services offered to clients.
- We look for and contact potentially interested buyers
- We carry out public relations to proactively prepare bids for events and congresses to be held in Sicily
- We provide the client with personalised information tailored to the type of event
- We prepare offers and preliminary quotations with the support of the operators
- We create and disseminate promotional material
- We participate in trade fairs and national and international events
- We participate in the sector’s associations’ activities (MPI, ICCA, Federcongressi&Eventi, SITE) to activate and ensure synergy and a long lasting collaboration
- We help to increase awareness of Sicily, a destination still to be discovered, a few steps from Europe